MintFly Media

BRING INNOVATION

think. adapt. evolve. create.

BCG Consulting

Team: Sofia Matamales

Role: Lead Designer

Tools: Figma, Miro, Slack

Timeframe: 3 months + for other extended projects

Task: Create “best in class” designs for the client’s initial presentations to investors replicating the first phase of their care program.

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My Goals


Create one intuitive, interactive user experience across all pages. Start with user flow using Miro Board, Figma & PPT for user flow.


Research

To create an engaging new customer experience I needed to understand this industry’s user behavior by researching competitors, identifying growth opportunities, and applying design-thinking to deliver best-in-class solutions.

  • Understand how to empathized with our users
  • Define the users’ needs, their problems
  • Created new ideas for innovative solutions

Finalizing Copy Changes From Product Owners



Examples of Final Design


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